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THE CPG MARKETING ROADMAP

Pick your focus, follow the plan, grow your brand.

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What if your brand was the one everyone was talking about?

The one that flies off shelves, gets tagged without asking, and earns repeat buyers on autopilot.

The Marketing Roadmap gives you the strategy, structure, and support to make that happen, with a choose-your-own-adventure course built specifically for CPG brands ready to grow with intention.

Meet Your Coach, Amira

 

With over 15 years in the CPG space, Amira has launched, and scaled some of the most recognizable brands in the natural food and beverage world.

She’s worked inside high-growth companies like ZICO Coconut Water, REBBL, and Popchips, wearing multiple hats and mastering the art of grassroots, boots-on-the-ground marketing.

Since founding Melon Marketing in 2019, she and her team have executed national campaigns for beloved brands like OLIPOP, Krave Jerky, Miyoko’s, and EO Products, supporting everything from influencer strategy to in-store demos and experiential activations.


What does that mean for you? She’s already spent the time learning what works, so you don’t have to. 

Inside the CPG Marketing Mastermind you'll learn exactly how to implement these strategies and tactics. 

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Maybe you’re thinking…

“I’ve tried gifting influencers and they never respond.” Or, “My Instagram following is too small for anyone to care.”

The good news? We’ve worked with brands that were just starting out — some with less than 500 followers — and helped them successfully gift 15+ influencers a month in the 10K–100K range. It’s not about your follower count, it’s about knowing who to reach out to and what to say. You’ll learn exactly how to do that inside The Marketing Roadmap.

“I don’t have time to learn more things.”

Honestly? You don’t have time not to. When you know how to market the right way, you stop spinning your wheels. You learn it once, apply it forever, and if you have a team, this becomes something they can run with. Think of this as an investment in your brand’s long-term growth.

No more guessing, no more random tactics.

You’ll finally know which strategies are worth your time, and how to make them work for your brand.

Here's What You'll Get

Course Access

Get instant access to the Marketing Roadmap for one year. 

Group Coaching

Join 8 weeks of group coaching calls to get your questions answered

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Don't Just Take It From Me

Maya May - CMO EO Products

From pop-ups to store demos to Influencer product seeding. Overall, we saw 20% growth YOY in categories we sampled in the field.

JR Simich - Co-Founder Vive Organic

From working on a retailer specific campaign in Florida to growing our Influencer Marketing (all while being mindful of ROI). Work ethic, strategy and brand building experience, would be some of the strengths from our time working with Melon. 

PAY IN FULL

$1,794

One- Time Payment (Save 10%)

  • Course Access: The Marketing Roadmap (Value: $39,997)
  • Group Coaching: 8 weeks of live group coaching with Amira (Value: $4,697) 
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MONTHLY PAYMENTS

$997

2 Monthly Payments

  • Course Access: The Marketing Roadmap (Value: $39,997)
  • Group Coaching: 8 weeks of live group coaching with Amira (Value: $4,697) 
BUY NOW

Frequently Asked Questions 

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